Did You Know....?

Up to 50% of small businesses fail in the first 5 years.....

We're here to make sure you're not one of them!

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Most startups don’t fail because of bad ideas.


It's because they didn’t have the right knowledge - or the right plan, systems or support.

As Wendy, founder of & Again, learned first-hand:
To build a successful business, you can’t just focus on the parts you enjoy - you also need to tackle the areas you’re less confident in.

    

That’s exactly why we created Soda’s Business Fundamentals, a suite of practical, expert-led online courses designed for founders and small business owners like you.


Whether you’re exploring a new idea or trying to strengthen an existing business, these courses will give you the tools, structure, and clarity to move forward with confidence and purpose.

Have a great idea but don’t know where to start?


Launched your business but struggling to make consistent sales?

Worried your pricing isn’t quite right – or not sure what’s coming in and out?




WE ARE HERE TO HELP! 

Business fundamentals

You’ll learn how to:

  • Set a clear vision and direction
  • Identify the problem you're solving, validate your idea and find your market
  • Craft a strong brand and messaging
  • Price your product for profit and manage your finances and cashflow with confidence
  • Build a marketing and sales strategy that really works
  • Navigate legal and compliance essentials

    • How? 

    Through a mix of:
    • Written text
    • Founder & expert videos
    • Interactive activities
    • Downloadable resources
    • Optional AI prompts
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    Dive in and get started

    As Peter from Maisey Harris & Co says:
    "Enjoy the ride, have a plan, work hard and you're going to have a lot of fun"

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    What our learners are saying:

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    ★★★★★
    Business Fundamentals is jam-packed with critical actions for building a successful business.
    It's a tiny investment, for a big return. 


    RAE MACDONALD

    Entrepreneur

    Learn the Skills to Build a Business That Thrives

    Learn anywhere, anytime, on any device.

    You'll hear directly from NZ founders & experts 


    Real people sharing what they got right, what they got wrong, and what they wish they’d known sooner. 

    Courses

    Buy ALL 6, only pay for 5!

    Business Fundamentals
    Complete Set

    Get the complete foundation you need to build, grow, and future-proof your business - and save while you’re at it!

    Includes:
    01: Your Business Vision & Goals
    02: Market Validation and Customer Fit
    03: Crafting Your Brand & Competitive Edge
    04: Money Matters 
    05: Marketing & Sales 
    06: Legal, Compliance & Future Planning

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